You might think you’re pretty computer savvy when it comes to navigating Microsoft’s PowerPoint software. Sure you can choose a template, insert stock images, even add a few funky custom animations but will that help get your message across to your audience?
The truth is, in order to deliver a stellar PowerPoint presentation you don’t really need to be a design expert. What you need to be is an expert at understanding how to convey your message in a format the audience will easily understand. It doesn’t matter if all your slides are bursting with custom templates and special effects, if you fail to get your message across you’ve defeated the entire purpose of your presentation.
This is exactly why a PowerPoint specialist is important. A PowerPoint specialist is a trained visual story teller. Being an expert presentation designer, a specialist can help merge all your main points together into a compelling visual experience. From telling your story to making sure each slide contains just the right amount of content, a specialist can design your presentation keeping your unique presenting style in mind, making sure you leave the audience with the message you intended a message they’ll remember long after the presenter leaves.
If you’re still not convinced that you need the keen eye of a trained expert, here are top five reasons why you need to hire a PowerPoint specialist:
A PowerPoint specialist can help engage your audience by creating a unified, visually impactful, unfussy, clean and enlightening presentation that uses just the right amount of content, effects and slides to keep the audience interested from beginning to end. From making boring charts and graphs stand out, to turning complicated statistics into simple visuals, a PowerPoint specialist will create striking visuals bringing otherwise ordinarily mundane information to life, helping you deliver a power-packed presentation that keeps the audience glued to their seats.
Not all presentations you’ll create in your business or career will need to be expertly designed. However there will be certain key presentations that you’ll need to make at important junctions in your professional life, where a PowerPoint designer’s magic touch can make all the difference. If you’re presenting at a conference, an important occasion, a major event or a crucial business meeting, where you really need to wow the audience or clinch a major deal, you need an expert PowerPoint specialist by your side. It’s just not worth compromising and settling for a mediocre presentation that doesn’t do justice to your idea or product pitch and lose the sale.
Employing the services of a PowerPoint specialist can help you create a consistent brand identity for your organization. Let’s say you have twenty sales people going out to deliver presentations to potential clients. If each of these people created their own PowerPoint sales presentations there might be a chance of them using graphics that conflict with your brand, or fail to represent a strong brand identity altogether. Instead of having twenty weak representations, a PowerPoint designer can help you create a branding for all your presentations, which will deliver a powerful message about who you are and what you’re about, in an impactful and consistent manner.
There’s a saying that goes, how you do anything is how you do everything. What you say at a presentation and how you say it says a lot about you or your company. If you show up in front of potential clients with a bland or disorganized presentation that might reflect directly on your personality and how you operate. For example a typically boring presentation might mean you’re not particularly creative or you’re not a risk-taker. A disorganized presentation could convey that you’re careless, your work quality is poor or you don’t take the time to think things through. No matter what you need to present, how you present it says volumes about you. A PowerPoint specialist can work with you to fashion a presentation that helps you show off your true skills or keep you from giving the wrong first impression.
Sometimes all you get is one chance to make the perfect pitch presentation, deliver a training seminar that packs a punch, sell an amazing service or introduce a hot new product. This may be your only chance to impress the audience and get the break of a lifetime. If you know you’ve got a great product or service or a transformative business idea, a PowerPoint specialist can help you convey your passion and energy via your presentation and get an great response from the audience. One of the biggest mistakes most presenters make is only talk about how great their idea is without giving supporting information in the slides. People also make their visual presentation so content heavy that the main message gets diluted. A specialist can help you create a balanced presentation that won’t result in a wasted opportunity.
Hiring a professional PowerPoint specialist might not feel like a necessity to you, but if your presentations are critical to your career path or your business success, employing the services of an expert is something you should definitely consider as a natural cost.
There’s no doubt that the skill set a specialist can bring to the table is indispensable, and there will be occasions where you can’t afford not to hire a designer.
Starting with a thorough understanding of your organization’s business goals, a Powerpoint specialist will provide unique tools to help convey your message to engage and connect with your audience.